Waking UP From the Holiday Slumber

Textbroker Top 5 For 1/15 - Waking Up from the Holiday Slumber

The holidays are finally over, and you may still be in that post-holiday coma. The first part of January is always the hard, especially for retailers, to get excited about. However, that doesn't mean you can rest on your laurels. Many businesses rely on the last two months of the year for the majority of their profit. Why not try to optimize your website so that you can start to be profitable before late November? Even if you had the most successful year ever, you still need to stay on top of the industry, and these five articles below will help get motivated to make this your best year ever.

 You need your site to stay on top of the search engines, but after the massacre that was politely named after a cute animal, you need to be careful. No longer can you just throw a ton of links at a site with a certain anchor keyword and make it rank for that term. This guide will help navigate you through the strategies that you need to incorporate to optimize your site for 2014.
The online landscape changes faster then most industries, so what worked last year may not work this year. This is due to new technologies, changes in search engine algorithms and even new traffic sources emerging. Here, you will find some solid tips on how to start the new year out the right way with a fresh perspective on how to market online.
Quick Website Fixes for Higher ConversionsNow is the best time to start to test your sales and landing pages since this isn't the busiest of seasons, unless you are a tax preparer. Perfect your website now instead of waiting until it is too late. Learn why longer sales copy often converts better in many situations among some other great tips that you can use to boost conversions instantly.
 People love to sound off on a news article, product or just a funny story they just read. Sites that do not allow visitors to leave comments are missing out in a big way. In fact, comments are almost a necessity due to their popularity. Disqus, one of the most popular comment services, shares why all sites need to hear from their customers and how it can help a business become more successful.


3 Critical Content Marketing Trends that Signal Big Industry Changes Ahead
Content marketing is set to take over terms like “search marketing” and “inbound marketing” in the major search engines, but why such the huge explosion in this industry? For one, barriers of entry to the industry have been obliterated as the Internet allows everyone at least a chance to write. Plus, the demand for writers of all talent levels is the highest the industry has ever seen. Knowing the trends and what is hot is essential to staying successful for any business, so learn and adapt if you are not ready for the coming year.